The fourth, and I suspect, last core update of the 2024 year, the December 2024 core update, is now done rolling out and complete. It started on December 12, 2024…
Bing Image Creator is now using a newer model to create images, has more ways to create images, allows you to share your images and has a fresh new design.…
Google is testing a feature that allows the same advertiser to appear twice on a single search results page, which seemingly breaks Google’s own existing ad policies. What’s happening. Anthony…
YouTube tells creators: “Our algorithm doesn’t pay attention to videos; it pays attention to viewers. So, rather than trying to make videos that’ll make an algorithm happy, focus on making…
Google AI Overviews are reshaping search results, taking over prime real estate on the SERPs. So how can you secure a spot? Here’s what we’ve learned – and how you…
Being a Google-first media buyer in today’s market means you develop a natural curiosity for how far you can push the limits. Because things are constantly changing, many of us…
SEO is full of concepts and buzzwords – a cacophony of case studies and best practices belted out like a children’s holiday choir. What does it actually look like in…
The Bing Search team shared how it helped make Bing Search and Bing’s Deep Search faster, more accurate and more cost-effective by transitioning to SLM models and the integration of…
LinkedIn is experimenting with a new feature that allows individual users to pay for increased post visibility, expanding beyond existing business page boost options. Key details. The feature is testing…
More Google AI Overviews were shown for B2B technology and healthcare queries in November, and Google increasingly cited significantly more expert sources and authoritative content. That’s according to the latest…
The marketing measurement picture as we head into 2025 is complicated. Third-party cookies are less impactful but still hanging on, at least in Chrome. New privacy regulations are always looming…
Snap is shaking up how creators make money on its platform. The company announced a new program allowing influencers to earn ad revenue from Spotlight videos—its TikTok-style feature—provided the videos…
If you’ve spent time in SEO forums or reading SEO blogs, you’ve probably heard someone scream, “Use schema!” like it’s the magic key to all things AI. But here’s the…
Google has published official help documentation on faceted navigation, which you often see on e-commerce sites, article sites, event sites and more. Google said, if not done right, it can…
During my SMX Next session, I explored audience saturation to help you avoid that trap. Here’s what I covered then and an overview of what you’ll find below: What is…
Could ChatGPT search have a 1% share of the search market by sometime next year? Yes, according to new internal data that enterprise SEO platform shared today with Search Engine…
TikTok today took its battle against the Protecting Americans from Foreign Adversary Controlled Applications Act to the U.S. Supreme Court, asking it to block a law that would go into…
All free, logged in ChatGPT users can now search the web with ChatGPT search, OpenAI announced today. ChatGPT search is available globally to all users on every platform. What they’re…
An exploit discovered by Mark Williams-Cook has revealed more than 2,000 properties Google uses to classify queries and websites, as well as specific classifications such as consensus scoring and query…
Google Ads is rolling out a beta feature that uses AI to simplify report generation, letting advertisers create custom reports by typing natural language prompts. Why we care. The AI-powered…